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About us
Small team.
No fluff.
We're an SEO team based in the North of England, helping trade businesses across the UK get found on Google. Plumbers, roofers, electricians, builders – so they can win more local work.
Why we started
A fair deal for good tradespeople.
We started this because we saw too many good tradespeople getting a raw deal. They'd pay an agency hundreds a month, get reports full of jargon they didn't understand, and see no real change in their business.
The agencies moved on to the next client. The tradesperson was left out of pocket and more sceptical than before. We do it differently: a small team you deal with directly, fair prices, and work that actually moves the needle.
By the numbers
How we work
Three things we won't compromise on.
Plain English
No jargon, no acronym soup. We explain what we're doing, why it matters, and what you can expect. All in language that makes sense.
Real results
We track what matters: phone calls, enquiries, and customers finding you on Google. Not vanity metrics that mean nothing to your business.
No lock-in
No 12-month contracts. No cancellation penalties. If the work speaks for itself, you'll stay because you want to, not because you have to.
Why trades?
Built for trades,
not everyone.
We're a small team, not an agency full of account managers and salespeople. You deal directly with us. We explain everything in plain English. And we charge a fair price for work that actually moves the needle.
We focus on trades because the market is specific. The things that make Google trust a local trade business are different too. We've spent our time learning those differences so you don't have to.
The way people search for a plumber is different to how they search for a solicitor.
No commitment, no hard sell